Small business, MSP

Coro Poised to Capitalize on MSPs’ Demand for SMB Cybersecurity

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Over the last 18 months, MSPs have increasingly moved into offering cybersecurity services in addition to their standard IT management services. Coro co-founder Dror Liwer has noticed the trend, and his company is seeing the results as MSPs move into the market.

Not every MSP has the in-house know-how to offer advanced cybersecurity services, but that doesn’t mean they can’t offer those services to customers, Liwer said. Coro’s platform is designed to enable MSPs with those capabilities without having to expand their workforce with specialized talent, he told ChannelE2E in a conversation late last year. Coro’s platform includes cybersecurity protection for users, endpoints, email, cloud, networks and also provides data governance. 

“It is very easy to deploy, and you don't have to have a cybersecurity team because the product was designed to be managed by IT people, which the MSP has,” Liwer said. “We view it as enabling them to generate a brand new revenue stream and protect their existing customer base.”

Coro is seeing success with its efforts in the MSP market with its channel-first strategy. The company currently reports that 82% of revenue is generated from partners, and Coro expects that to grow to 90% in the coming year. 

Quick Growth

The company has enjoyed a 300% growth rate over the last five years, Liwer said, and is projecting 200% growth in 2025. Coro currently works with 600 partners and has 360 employees. 

What’s in the Platform and the Compliance Opportunity

Coro’s platform offers a total of 14 different modules that are accessed from a single dashboard. In addition, the platform offers an endpoint agent that integrates all functionalities seamlessly, Liwer said. 

Compliance is a growing opportunity for MSPs and other channel partners, and one Coro is poised to take advantage of.

The platform is also designed to provide MSPs with built-in compliance for multiple regulatory frameworks, including SOC 2, FTC safeguards, GDPR, and others. The system is automated to help small and medium-sized businesses (SMBs) meet regulatory requirements without the burden of technical complexity.

Plans for 2025

What’s ahead for Coro? Liwer said the company is committed to acquiring and fully integrating technologies, ensuring that MSPs and other customers have a unified platform experience rather than dealing with disparate tools. 

That could be a welcome improvement to some MSPs. While many still look to create their own best-of-breed stacks for IT management, cybersecurity isn’t necessarily their core competency. MSPs may very well be looking for the simplicity of a single platform when it comes to cybersecurity services.

Liwer said that Coro will be adding new modules in early Q1 2025, driven by partner feedback. The company is also exploring acquisitions that make sense for the platform, he said.

This week, Coro announced its expansion into the EMEA region and the opening of its London office to further its international growth. EMEA has a growing base of businesses that need cybersecurity services and the company said its expansion into that area will help fill that need.

To help drive that expansion, Coro named Piers Morgan to the role of senior vice president and general manager of EMEA at Coro.

“In EMEA, there is an increasing need to deliver emerging security services,” said Guy Moskowitz, CEO of Coro. “With a concentration of more small businesses per capita than any other area, these companies need access to affordable cybersecurity that not only defends but actively hunts for threats.”

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