123NET, a Michigan-based Internet Service Provider, has unveiled a new partnership with the Detroit Pistons.
The collaboration designates 123NET as the network service provider for the NBA team, focusing on improving the communication infrastructure at the Henry Ford Detroit Pistons Performance Center.
This partnership will begin during the 2023-24 basketball season, the company said.
123NET to Provide Advanced Network Solutions
As the ISP for the team, 123Net is committed to offering the Detroit Pistons cutting-edge internet and network solutions. The goal is to create an “environment of unparalleled connectivity and network redundancy at the Pistons’ facilities,” the company said.
123NET Partners With Detroit Pistons: Additional Insight
Paul Rapier, vice president of IT, Detroit Pistons, commented:
"Teamwork thrives on seamless connectivity, and our partnership with 123NET ensures a resilient digital ecosystem that will elevate the experience for our team and global fanbase. 123NET boasts a proven track record in delivering top-tier internet and connectivity services to businesses and communities statewide. We are excited to welcome 123NET to our team, enhancing our capabilities further."
Dan Irvin, CEO, 123NET, said:
"The Pistons were searching for a local Michigan partner, and 123NET brings a home court advantage to the table. The Pistons can be confident that 123NET has the ability and expertise to immediately assist the team with technology and customer services that go well beyond what national providers offer. 123NET is excited to see this partnership come to life and we look forward to cheering from the stands this season."
123NET’s History in Michigan
With a history spanning over 25 years, 123NET has established connections with a variety of businesses in Michigan. The company has been actively investing in its infrastructure to broaden its services to additional local communities.
123NET operates a significant carrier-neutral data center in the state, housing the Detroit Internet Exchange (DET-iX) and the Grand Rapids Internet Exchange (GR-iX). These exchanges facilitate internet traffic connectivity, serving numerous Michigan businesses, and include connections with several Fortune 500 companies. The company also engages in peering arrangements with various technology entities, such as Google, AWS, and GM.