At first glance, some familiar trends -- remote work, cloud computing, data protection, cybersecurity -- continue strong in the SMB technology market. But take a closer look and you'll see some key nuances that you may have previously overlooked, according to Katy Drozd, a complex solutions specialist at Dell Technologies.
Indeed, partners raced to set up remote network systems for customers when the global pandemic began. Fast forward to mid-2022, and those partners are now seeking new ways to harden, protect and scale those hybrid networks. But that's not all. MSPs within the Dell Expert Network are finding net-new customers that are just launching their businesses, while revisiting older customers that want to modernize their systems, Drozd points out in this ChannelE2E podcast:
The conversation covers:
- 0:00 - Introductions -- Katy Drozd's role at Dell Technologies.
- 0:47 - How key trends -- mobile, remote work, cloud and more -- provide partner challenges and opportunities.
- 3:48 - Moving beyond the initial remote work trend to really harden and optimize hybrid networks.
- 5:17 - Helping partners to understand what moves off-premises, what stays on-premises and why, and then integrating it all together.
- 7:33 - Understanding Dell APEX as-a-service from the enterprise down to the SMB sector. Getting started with on-demand backup.
- 9:34 - Connecting the small business dots between backup and security.
- 11:35 - SMB technology trends for Dell partners: What's next for the rest of 2022?
- 13:32 - The rise of net-new businesses and the reinvention of old businesses: The modernization continues.
- 15:11 - Learning more about the Dell Expert Network from Katy Drozd's peer, Kelly Riggen.
- 16:14 - Reach out to [email protected] for more info about the Dell Expert Network.
- 16:36 - Conclusion.