Cisco Systems CEO Chuck Robbins, Channel Chief Wendy Bahr and other key are describing the company's digital business, cloud and partner strategies at Cisco Partner Summit. Here's the minute-by-minute update...
Bahr has just taken the stage. More than 7,000 partners are attending via the virtual stream. Roughly 2,000 partners are on hand. The theme, as expected, is Full Speed. Bahr's opening statements described a family rafting trip. Riding those rapids, she noted, feels a lot like riding the current IT industry waves.
Robbins has just taken the stage. It's his 16th partner summit. He has met more than 300 partners since the previous summit earlier this year. "It's never been moving faster than it is right now. Never. It's a digital world where everything is going to be connected. It's going to happen across every industry -- at once."
Cisco Digital Ready Infrastructure
In the last 18 months, everyone around the world started moving from "what's possible" to implementation. Cisco has formalized digitization agendas with six countries with five more on the way. He mentioned a range of next-generation applications that are surfacing in retail, healthcare, government -- and the outcomes that new innovations and new efficiencies create.
A prime example: In Q1 of 2016, there were more cars connected to the mobile Internet than smartphones, he noted. By Q2, the total IoT machine-to-machine connections were greater than phones and tablets combined. "We're connecting vending machines, vehicles, POS systems, ATMS -- everything. The acceleration of the business value created from these connections is accelerating."
A few years ago, the big trend was IT budget moving to the line of business. But today, it's about alignment with corporate IT -- especially in terms of security and infrastructure quality, he said. For every one dollar customers want to spend on innovation, it will require $7 of modernizing the infrastructure, Gartner Estimates. "That's our collective opportunity," he said.
Cisco's Top Four Mandates
For Cisco there are four fundamentals to watch as the company moves forward, he said. They include:
"You'll see so much focus on innovation and automation in the enterprise space and in the service provider space," he added.
After describing a range of application and data opportunities, Robbins pointed back to brand trust and Cisco's security architecture as the key differentiators. "You'll see continued investments in machine learning that navigates across private infrastructure into the cloud to end devices," he vowed.
Cisco Cloud Strategy
Robbins is moving into this topic now. Cisco currently sells between $8 billion and $10 billion in cloud-oriented offerings today. "But start at the most important place when you think of a cloud strategy -- and that would be at the customer."
Customers want to:
"There a broad array of cloud solutions customers want to navigate. It's not just about the public cloud. That's just an important part of it. But not all of it. And it all has to be done in the context of the security discussion."
"You have an opportunity to build a tremendous business around helping customers navigating the entire complex hybrid cloud journey." Robbins described Collaboration, Networking, Security, Cloud Infrastructure, IoT and other cloud offerings that already are available to partners.
Additional Chuck Robbins soundbites:
Keep checking back for live updates every few minutes.
