ChannelE2E Editorial Director Jessica C. Davis and Cogent Growth Partners' Rick Murphy caught up at the MSSP Alert Live 2024 conference recently. The topic? Mergers and acquisitions, of course.
But the pair took advantage of the discussions at the MSSP event to talk about how the MSSP M&A market differs from the MSP market for deals. Rick Murphy, together with his partners at Cogent Growth Partners, specialize in advising service providers of all types on M&A deals and putting together buyers and sellers. They are experts in the market and shared the perspectives.
Murphy was also a speaker at the MSSP Alert Live event in Austin, Texas, and provided attendees with an overview of MSSP valuations, the ways that MSSPs are structured differently from MSPs, why these deals are sometimes book of business acquisitions and sometimes talent acquisitions and more.
Check out our full video interview with Rick Murphy on site at the MSSP Alert Live conference for the full story.
MSSPs vs. MSPs: The Differences for Mergers and Acquisitions
A Timestamped Overview of the Discussion
0:05 Introductions
1:02 Definition of MSP vs. MSSP
3:30 Valuations for MSPs and MSSPs can be different
4:40 MSPs and MSSPs have different lengths of contracts
5:30 The book of business acquisition vs. the talent acquisition - MSP and MSSP differences
6:45 Do acquirers prefer MSPs or MSSPs?
7:40 Some MSSPs are thinking about buying MSPs
8:00 Successful deals require similar customer sizes